In the digital era, a business card is still a good way to set the tone for a business transaction. It is a physical reminder of the business or individual.
Furthermore, with the advancement of technology, it has become easier to opt for quick business card printing options. Nevertheless, the design bit does not have to be hasty.
So, here are five tips for designing the perfect business card for any business.
1. Incorporate a creative idea
Almost 10 billion business cards are printed every year. That’s more people than there are in this world. The sad bit is that most of them are tossed away, never to be seen again. How does one stand out with their business card, then?
The key is to remain unique and stand out from the crowd. So make sure to incorporate a creative design that stays true to the individual or the brand’s offerings and values. Make it stand out with quirky colour combinations, or include all your information uniquely.
2. Steer clear of complicated ideas
Creativity is a must. However, what is even more important is simplicity. Yes, the two do go together. Business cards are easy to overdo. But all they need to be is noticeable while conveying all the information. This perspective may easily translate into a business card that is far too cluttered, confusing, and unappealing to an average person.
People want quick information, and it needs to reach them in a simple manner. So, make the business card layout as uncomplicated as possible.
3. Use the correct type of font.
It is nice to have a business card that is creative and makes a statement. However, in a bid to set themselves apart, many forget that business cards also need to be legible. Select fonts that are professional, basic, and easy to read for the typical individual.
While unique fonts are appealing, recipients must be able to glance through the business card. Anything more sophisticated will take more time to read, and the receiver will discard the business card before it has a chance at fetching business.
4. Include only the important stuff (and some white space!)
To keep things simple, make sure that the data on the card covers the essentials. Include only the following:
- Name
- Title
- Company name
- Address
- Phone number
- Email address
- Website
Any additional information is usually unnecessary and should not be included on the card.
It is also critical to make good use of white space. Including only information on a single side makes it easier for some receivers to write additional information. From a design standpoint, white space also assists in adding emphasis to the area with text or a logo.
5. Proofread till it’s perfect
Before submitting the business card design to the printer, double-check every aspect. Quick business card printing is the goal, but that does not mean it needs to be riddled with errors.
Ensure that all the details are correct and complete. Furthermore, have someone glance over the design to ensure it covers everything. Finally, double-check your spelling! Typos are annoying for everyone, but especially on business cards.
Final words
A business card remains an effective tool even with today’s sophisticated technology. So, keep these suggestions in mind when creating the next business card design to ensure absolute growth for the company.
Ensure the design is innovative, legible, and characterises the company while providing accurate information. Opt for a quick business card printing company but take the time with designing. Now that you have the five finest tips at your disposal, get creating!
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